Monday, September 19, 2011

SALE***SALE***SALE***SALE

Hello my jewelry fanatic friends. Ashar Gems is having a sale! Many items have been discounted 15% or more. This sale is great especially for those strange folks that buy Christmas gifts early. In the future, I will be moving more towards my wire wrapping background, working with cabochans etc., therefore, the stock must go. Save your pennies and purchase one of my delectible delights. I need to buy new under trou as well.

Friday, September 9, 2011

Etsy Showcase, September 8, 2011

I finally found openings to showcase a few of my designs on Etsy. Wow, one showcase each for bracelets and necklaces. What excitement. I started a few weeks out planning and placing the different accessories in the right place based upon how many admirers I had on each individual piece. What anticipation, and when the day arrived I thought that this might be my day. Sales, sales and more sales! WRONG! No sales, not one; funny....I have been featured in three Treasury Lists in as many days of which I am grateful, and various "favorites" by fellow artists in the Etsy community. I was recently invited for membership in a group of talented gem artists as well. Ashar Gems has been in existence on Etsy for one year. After assessing and reassessing, re-tagging, price changes, reasonable shipping changes, attractive banners, Photoshop assistance, profile changes and Google Analytics up the gazoo, I have eight sales to show for it. I guess it takes some mystical unseen force to understand the patterns of buyers and sellers, marketing and sales. The only thing to do now is decide whether or not the price I have paid for materials, work time, patience, disappointment etc., is worth it in the world of custom-made jewelry. Thank God I have no husband or children or we would be begging bread by the roadside. So the decision has been made. If things do not turn around I will close the shop on Etsy by January 1, 2012. No magic here, just facing the facts!

Tuesday, September 6, 2011

Thank You

Thank you everyone for going ga ga over the burgundy pearl bib necklace on Etsy. So far, I have 16 admirers and have been added to 3 treasuries. Many thanks to PersonalDesignz on Etsy for her inclusion of my necklace in her current treasury "Burgundy Rasberry." I appreciate your support very much. This is such a great feeling. Now I have a better idea of what people like. I have a Ceylon Sapphire necklace in this style as well. Enjoy!

Monday, September 5, 2011

The Firey Furnace-One Year on Etsy

September 1, 2011 marks the anniversary of my site on Etsy.com. Ashar Gems has come a long way. I have heard that it takes some time for a seed to take root, send up a shoot, grow and produce fruit. That is certainly my story. I think it takes a lot of guts to birth a business in this economy and wait for it to move. Therefore, I will pat myself on the back, because it has not been easy. It is by Grace that we all succeed anyway. For those of you who are thinking of throwing in the towel. For every story of waiting and wondering and going without, there is someone out there in worse circumstances and that is when we have to ponder about our humility. Keep moving forward. Take heart. I will stand with you; things will get better and we will all dance and sing! Blessings!